They come in all shapes and sizes. Some offer information – like flight tracking widgets. Some are purely for entertainment – like photo-sharing widgets. But all possess a few of the same qualities.
They’re small. They’re user friendly. They’re fun. They’re viral. And they can help brands sell products.
For the Beijing Olympics, The Hilton Family of Hotels asked Dogmatic to produce an integrated campaign with a promotional minisite, and an engaging widget designed to invite cultural tips and hospitable behavior among Teams USA and tourists. Targeted Social Media outreach met top bloggers, influencers, websites and communities with resounding success.
Continue ReadingMSN’s Style Studio is an online episodic show proving; broadband distribution platforms are achieving aesthetic equality to broadcast programming. Brand conscious production value shouldn’t be shoddy! Shot in Hi-Def with a look and feel that compliments the content, Dogmatic focused on delivering visual style stories to a vast, style conscious audience.
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